More than just a logo
Branding goes way beyond your logo or the typology of your brochures. A strong brand sets itself apart because all brand expressions project the same thing: your brand DNA. The beating, living heart of your organisation with vital functions that feed all other units in order to keep them vital and recognisable. Just think service, product, communication, showrooms. That is why product and service designers also have a seat at the design table. For a sustainable brand experience: Ready, set, go!
Everything starts with a thorough analysis of your identity. Who are you? What do you stand for? What are you aiming for? We also identify your customers and potential new ones. Who are they and why are you the solution to their need? And, importantly, who else might they consider besides you? How does the competition look and how do you position yourself in relation to them? We are going to visualize all these building blocks, make them concrete for a bright future. With only one clear goal in mind: a manual as a thread for all your branding. A detailed story clear to everyone.
Strong brands make themselves heard through a distinct brand definition. What makes you stand out from all the others? When everything – your logo, your photography, your interior, your website, your socials … in short, everything down to the smallest cell – exudes your brand identity and delivers on your brand promise. Your story must be complete; it is the best way to convince customers and attract new ones.
Brand tools for a strong customer journey
Thanks to the creative symbiosis and expertise of our brand, product and service designers,we have an edge over other branding agencies.
Your advantage? An agency with many areas of expertise that works as a team to bring your brand strategy to life.
Rebranding innovative intelligence for cranes
Brand ID, UX/UI for a start-up transforming surgical oncology
Brand design for the technology leader in magnetic field inspection
Rebranding of a SAAS company for renewable energy
Rebranding from exhaust to energy unicorn
Jubilee branding and experience design
Rebranding to a “framily” audience
Refreshing a reference in architectural lighting
Aerosleep’s subbrand for active parents
Employer branding for a leading European manufacturer of engines
Global HR tool to enhance safety on site
Toerisme Vlaamse Ardennen
Iconic landscape as a visual identity
Design brand for children products in Hongkong
UI for medicine dispenser