Bosal

Rebranding from exhaust to energy unicorn

What we did
  • Brand Analysis
  • Brand Strategy
  • Brand Design
  • Photoshoots
  • Video production
  • Product renderings
  • Booth design
  • Social media templates
The project

Over the past 100 years, Bosal has gained fame as a supplier to all major automotive brands. Both with chassis parts and emission control systems.
Less well known, was that the company had meanwhile also grown into an international player with innovative expertise in heat exchange systems.
For the flag to cover the load again, Bosal’s brand identity was adapted.
In a first phase to highlight the lesser-known areas of expertise.

 

Meanwhile, the second phase that will focus on energy solutions for the future is also in the works.

Process images

Color palette

Brand images

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